Mush identity

Date
2019

For Mush Superfood I’ve created the logo, packaging and illustrations for on the website. Mush is a brand that sells Medicinal Mushroom Powders. The powders are 100% Natural, Organic & Vegan so that’s why I’ve chose for colors you can find in nature.
I’ve transformed a rainbow into a mushroom because rainbows represent a connection between the earth and heaven and vice versa. And the multicolor of the rainbow is the multicolor of human emotion and earthly life.
You can get their powders in the Mush webshop,